Determining the Factors Affecting the Acceptance of Social Cataloging Application and Its Adoption Rate based on Rogers' Diffusion of Innovation Theory at Chaharmahal and Bakhtiari Province’s Public Libraries

Purpose: The aim of this study is to determine the rate and the factors affecting the acceptance of social cataloging software by librarians of public libraries in Chaharmahal and Bakhtiari province based on Rogers's theory of diffusion of innovation. Design/methodology/approach: This research is a descriptive applied survey. The statistical population of the study includes all librarians working in public libraries of Chaharmahal and Bakhtiari province under the auspices of the Public Libraries Foundation, whose number was 130 people. The required number of samples for this study was 97 and these people were randomly selected. The method of data collection was a researcher-made questionnaire based on a questionnaire prepared by Afshin Hamdipour in 2013. Its validity was confirmed by 4 professors in the fields of Knowledge and Information Science and education (educational technology orientation). The questionnaire was validated among 30 people in the study population using Cronbach's alpha of 0.824. Findings: The results of the Social List Innovation Acceptance Rate showed that the majority of librarians were among the early majority. The results of confirmatory factor analysis identified among all the perceptual features namely ""relative advantage", "trialability", "compatibility", "complexity", "objectivity" only the "complexity" and "trialability" is effective on the rate of acceptance and has a positive and significant relationship with the rate of acceptance of social cataloging software. The relationship with different types of innovation decisions showed that the only relationship between optional innovation decisions and the rate of acceptance is negative and significant. Originality/value: Social catalogs are being used in many libraries around the world. Assessing the librarians' acceptance of this technology may facilitate the acceptance process in the future.